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Daily New Addresses

Overview

Daily New Addresses tracks the number of unique blockchain addresses that interact with a token for the first time each day. This metric provides insights into user acquisition, adoption rate, and growth momentum of a token .

Definition

A "new address" is counted when a blockchain address conducts its first transaction (send or receive) involving the specific token. Each address is counted only once, on the day of its first interaction.

Significance

  • Growth Indicator: Directly reflects the rate of new user acquisition
  • Adoption Measurement: Quantifies the expansion of the token's user base
  • Market Sentiment: Often correlates with periods of increased interest or awareness

Interpretation

  • Consistent Growth: Suggests steady adoption and healthy ecosystem expansion
  • Accelerating Growth: May indicate increasing popularity, successful marketing, or notable developments
  • Declining Growth: Could suggest market saturation or waning interest
  • Spikes: Often correspond with token listings, airdrops, major announcements, or viral content

Analysis Applications

  • Project Lifecycle Tracking: Early-stage projects typically show higher rates of new addresses
  • Marketing Effectiveness: Measure impact of campaigns by tracking resulting new address creation
  • Comparing Projects: Benchmark growth rates against similar tokens in the same category
  • Detecting Trend Changes: Early indicator of shifting market dynamics

Considerations

  • A single user may control multiple addresses
  • Exchange-related activities may skew metrics (withdrawal to new addresses)
  • Should be analyzed alongside retention metrics to assess true growth
  • Address growth doesn't necessarily correlate with value growth

Parameters

This indicator uses the base parameters for time range and resolution settings.